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Cool School Challenge February 1, 2019

Who's ready to make a mad dash into the icy Atlantic while raising money for a great cause?! We’ve got awesome t-shirts for plungers, great food, all the hot chocolate you could want and the Chick-Fil-A Cow showing us his best cannonball!

Join the Challenge Donate

February 1, 2019

Hilton Oceanfront Hotel
3001 Atlantic Ave
Virginia Beach, VA

The Cool School Challenge® is a chance for teachers and students grades 3-12 to show off their amazing plunge skills side-by-side with 600 of their peers while raising money for our athletes! Since 2011, Virginia students have helped us raise more than $400,000 for our athletes, and had a ton of fun along the way!

Teachers have three ways to earn gift cards for their classroom, and all students who raise $50 receive a free t-shirt.

We have online resources (drop-down menu to the right) to make raising money a breeze, and students and teachers alike are welcome to join us for the SunTrust Dash & Splash Challenge run along the beach the next day, or stay for the main Plunge! If you're in need of high-resolution resource files, please email us


  • 10:30am — Registration/check-in
  • 11 am — Costume contest
  • 12:15 pm — Official plunge start time

Contact Info

Linda Hollingsworth
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Phone: 757.962.1575

The Cool School Challenge is possible thanks to these amazing sponsors!

Interested in sponsoring the coolest event in 2019? Click here to learn how!