Polar PlungeĀ® Winter Festival

Highlander Polar Plunge® Celebration incentive pick-up information available here.

2014 Polar Plunge Winter Festival raises $1.1 million!

3522 CHAMPIONS dashed into the icy Atlantic at the 2014 Polar Plunge® Winter Festival in Virginia Beach Feb. 8, raising more than $1.1 million (and counting!) for Special Olympics Virginia! Not to mention the Pee-Wees, Cool Schoolers, 5K runners and volleyball players who also got COOL for the cause at the two-day event!  


“Raising one million dollars for the fourth year in a row is incredible,” said Rick Jeffrey, Special Olympics Virginia president. “More importantly, though, these funds will help us to build bigger, better, more inclusive communities across the state of Virginia.”

Photos and video of the 2014 Polar Plunge will be posted on the Plunge Virginia Facebook page as they become available. We're also on Twitter (@PolarPlungeVA) so be sure to tag us in your #plungeva and #coolschoolchallenge photos! And mark your calendar for the 23rd Polar Plunge® Winter Festival, set for Feb. 6-7, 2015.

Cool School Challenge

Time:   10:30 am  l  Location: Main Tent on the beach 

Earn your bragging rights – and other cool stuff – by participating in this school group challenge. Details


Friday Night Pre-Plunge Party

Time:   6 pm  l  Location: Main Tent on the beach 

Chill out with family, friends, food and music as we kick-start the festivities with Slapnation. Details


Plunge 5K

Time:   8:30 am  l  Location: 8th Street & the Boardwalk

Bundle up - in costume if you dare - and meet us on the boardwalk for the coolest 5k you’ll do all year. Details

Beach Volleyball Tournament

Time:   9 am  l  Location: 9th Street on the beach

Where else can you bump, set and spike with an ocean view without having to take the icy dip (unless you want to!)? Details

Pee Wee Plunge

Time:   11:30 am to 1 pm  l  Location: under the Main Tent on the beach

Enjoy a "10-below" petit freeze at this cool event for kids age 10 and under. Details


Polar Plunge

Time:   2:30 pm  l  Location: on the beach at 6th Street

Brave the cool waters of the Atlantic with 3,300+ fearless costume-clad friends – and support a good cause at the same time! Details

For a full schedule, visit the event schedule page.

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